[Deadlines]傳統背景還沒開始申請MBA的快要來不及了

說實在皇帝不急,急死太監
以目前的時間點其實已經相當吃緊
不出來提醒一下大夥 感覺又要等著看年復依年的申請覆轍
另一方面也不要大家都趕在年底忙的要死趕死期
文件錯誤百出哀聲連連
卻早已錯失策略時機點
再大的努力也是事倍功半

每年各輪次錄取名額大約是第一輪45%,第二輪45%,剩下的第三輪大約只有10%
而較傳統背景的申請人原則上要在名額完全開放時丟第一輪,錄取機率才會大
否則當第一輪的名額已經就位後,Adcom胃口已經被養大
為求diversity
第二輪中相同於第一輪的背景將大幅降低錄取機會
而會需要更特異突出的背景才有機會勝出

而照這樣推算
原則上每位申請人所要申請的六到八間學校,由於個人背景固定
非特異背景的都要在第一輪十月初丟出才行
距離現在只剩八個禮拜多一點
扣掉自我生涯探索與精密選校至少要花兩到三個禮拜
剩下大概只有五個禮拜要寫六到八間學校
會幾乎來不及
也因此每年大批申請人都只好丟第二輪甚至第三輪
而整體申請狀況也都年年疲弱不振

才剛開始補習的朋友們則可能要有心理準備
補完習到十月,第一輪已經過了
當然也有人動作很快,考試一次到位
不過畢竟是少數
不少考生可能還要考第二次第三次
即使一次到位 申請第二輪也難免囫圇吞棗
與其這樣趕鴨子上架
還不如丟明年
而由於煎熬時間很長,根據經驗年年都還是有壯士英勇衝鋒陷陣
然而不見得是申請條件問題,通常都是名額所剩無幾
即使是前兩輪能上的 到第三輪也會變成僧多粥超少
而要跟多輒十多年資歷或考試分數接近滿分的老外競爭名額
然後每年得到的結論就是考試上半年就要考好了(是要考好到位,而不是才剛開始補習)
才有充裕的時間來準備高度競爭力的文件

[風雨前的寧靜]不詳預感 都已經三月底了 到處都還靜悄悄

到現在第二輪才在發admission
而且是從對岸發起
看來今年時程比往年整整晚了三個月
並且看來大約四月中很可能會出現ding letter海嘯
一方面應該是因為兩岸論壇網去年下半年都靜悄悄
九成申請人沒有危機意識而錯過第一輪
導致全部堆積到第二輪申請
才會拖這麼久
另一方面前年下旬金融海嘯
大批工作者因為被裁員或工作不穩定而選擇投資自己
但由於名額有限又大多申請人因準備倉促而申請失利
這些申請人會因為生涯規劃變動及受惑於MBA的刺激生活
會直覺式的重新申請 因而造成今年申請人數暴增
也因此更加競爭

以這個速度 後面的學校招生可能會良莠不齊
原則上admission大約會比ding letter早兩個禮拜到
以往第二輪即使是被釘都在三月初最慢三月中就會知道結果
還有機會準備後面學校的四五月deadline
然而今年已經到三月底 申請人都還沒有收到消息
可能要到四月初才會知道結果
屆時才會知道申請文件的品質遠不如預期(根據經驗,九成申請人都是這樣)
然而又會為了趕今年出去而重新申請排名較低的學校
然而這樣臨時申請將會降低文件品質
即使是優秀背景的申請人也可能文件品質普普
又名額大爆滿 即使品質在第一輪有機會上
都會因為名額無幾而糟踏掉今年的首次申請機會
即使是半年後申請明年的第一輪 都會變成重新申請
而又因為半年內很難有顯著生涯突破
這樣重新申請又會因為無顯著生涯進步而放入次級候選資格


然而以去年的經驗
後面的學校勢必要延後deadline
然而於事無補
大批被名校拒絕的申請人將會湧入排名較低的學校
然而名額早已佔滿
九成以上會再被拒絕
並因為申請文件過多而延後notification
這樣即使是具備高度競爭力的申請人
會因為被連續拒絕兩次 並在時間拖延的雙重煎熬之下失去信心
工作也無心戀棧 同時因為原本今年出國的計畫將無限期延後
生涯不穩定性會提高 而可能造成到隔年出國前事業空轉

有幾種解決方法
一是強化憂患意識
由於等到四月初或四月中才拿到ding的話
到時再求救幾乎已經太遲了
可以現在就先找專業人事衡量文件競爭力
若要重新申請今年末輪還可以挽救

另一個是等名次較低的學校延後deadline
不過這種作法幾乎是守株待兔
因為並不是所有學校都會延後
尤其在今年名額已經爆滿的狀況
不一定有延後的必要

第三種就是如果時間真的太晚
只好放棄今年
明年及早開始
在七八月新題目出來之前可以重考GMAT跟托福
並在工作上力爭領導機會
除了提升文件競爭力之外
最重要的還是回歸到最真實的事業發展
才能真正奠定長期成功

話說回來
以今年這種風雨前的寧靜的情勢
呼籲大家要有心理準備
四月將很有可能出現大環境低氣壓
申請人要做好最壞的心理準備
每年都有ding letter接二連三甚至全軍覆沒的狀況
而以今年的高度競爭情勢跟大環境危機意識低
每年三月的哀鴻遍野很可能在今年四月出現更大海嘯
當然不是要唱衰 只是目前情勢看來大環境凶多吉少
被釘的時候會非常痛 一家比一家痛 要做好心理準備

Good luck.

[英文自救]渾然不自知的英文差距

去趟香港回來
才發現英文差人家多遠
不過也不用妄自菲薄
不過就是每天看看報紙聽聽英文
用英文思考 用英文開會
沒什麼了不起
老美老英也不過如此

各位可以試試
每天閱讀英文報紙
(China Post還不錯, Taipei Times稍微有政治色彩, Financial Times信義誠品有賣,一份居然要台幣110?! 真是吃人不吐骨頭)
電腦首頁設成Financial Times或TIME或Businessweek
每週買個三本英文雜誌回家KK
兩本商業新聞類 一本娛樂類
然後再來個英文暢銷書買來長長知識
一週之內見效
當然還要持之以恆
你會發現世界何其大
會讓你興奮到晚上睡不著

[再狂賀] GMAT 580拿匹茲堡Katz MBA Waitlist!!!

繼上次小弟客戶這位申請人丟出文件九天內拿到interview
再度傳出好消息
GMAT 580拿到匹茲堡Katz MBA Waitlist!!!
就小弟近年觀察
還沒印象有GMAT低於六百拿到Katz的好消息
因此相當振奮
正努力進行下一波攻頂踢入臨門一腳!!!
衝阿阿阿~

[Program Fitting]用一句話講出各校特色

回覆近日傷咖提問
小弟若干時日前曾用各一句話講出各校特色
->
2008.3.11
http://www.formosamba.com/phpBB3/viewtopic.php?f=16&t=28944&hilit=school+in+1+sentence

前陣子CD上有人發起投票
小弟當時把各校課程走向嘗試各用一句話表達
應該滿適合樓主這標題
純個人意見 僅供參考

-
[Program Fitting]选出你心目中最喜欢的学校（每人三票）
http://forum.chasedream.com/dispbbs.asp ... n=0&Star=1
Q:
选出你心目中最喜欢的学校：
看看大家心中最梦想去的学校是哪些。请注意，是选择你最偏好的三所学校，不一定是你所认为的实力最强的学校。
没想到这个帖子这么久了还有人回应。多谢大家了。希望这个结果能给大家选校一点点参考。

A:
In the U.S.
it's all about fit for your career
not about which one is the most popular

Every school here has its own strengths and specific differentiation
You can see in their mission statements from Deans
and take a deep look into their program designs

If you summarize the curriculum of each school into one sentence
my personal interpretation is probably like this:

HBS is corporate restructuring and entrepreneurship
Wharton is well-balanced general management
Stanford is entrepreneurial general management
Kellogg is stratigic marketing management
Chicago is economic management

MIT is executional management science
Columbia is entrepreneurship and finance management
Ross is strategic management practices
Duke is fundamental general management with medical strength
Berkeley is environmental general management with tech

VirginiaDarden is quantitative general management
Dartmouth Tuck is strategic management with finance strength
NYU Stern is practical finance management
UCLA is entrepreneurial general management with tech and entertainment strengths
Cornell Johnson is analytical social management

Yale SOM is organizational management for managers
Austin McCombs is general management with accounting strength
USC Marshall is general management
LBS is strategic management
Insead is economic strategy management

IMD is leadership menegement
Queens is analytical strategic management

It's hard to vote the favorate 3
while finding the fit is the ultimate goal

[重大突破] 收到生涯大禮一枚!! 來自前Ivy League Adcom嚴厲指點 與 雍正帝的觀摩心得

忙到趴
沒想到一丁點時間都抽不出來寫心得
不過這個人生大禮不寫不行
害小弟整個是義憤填膺

簡單說就是去年的最後兩天收到一份超級生涯大禮
可說是與小弟去年而立的生涯顛峰 NSHMBA官方職涯顧問榮譽 有過之而無不及
是小弟因緣際會受到某長春藤名校前adcom的嚴厲指導
過個新曆年功力大增一甲子
簡單講這份大禮的學習是: Focus, structure, 跟plan
沒想到小弟把Essay聖經"Great Application Essays for Business Schools"倒背如流
經歷過上千篇essay檢討與編修的洗禮
竟然不如不到一頁長的一篇指導
害小弟一度嚴重考慮要不要也去念個博士
不過這次的指導以讓小弟找出申請真訣
多位客戶使用後都感覺煥然一新
看來新年度要漲價嚕

而這次主要的學習竟然與前兩天去故宮看的雍正帝有異曲同工之妙
四十五歲才曁位 在位僅只十三年
認真治國 批示卷宗屢屢批到半夜三更甚至天亮
公正嚴明 臣員提報的奏章 他的批示往往都比呈奏內容還長
處處是他細膩的治國思緒
除了時時判斷臣民的善惡動機之外
呈給雍正帝的奏摺 沒有明確目的或行動方針
是會被狠狠臭幹樵滴
但公私賞罰分明 明察秋毫 雖對叛將果決兇狠
但對愛將忠臣呵護有佳
讓小弟看了一下午暈頭轉向後有了新啟發
就是光有技藝高超是不夠滴
除了像新書”我比別人更認真”中講的要不段進行目的式的訓練
還要像24歲哈佛MBA的Joey寫的新書一樣
“態度才是一切”

閱讀有益健康

[置頂文MUST READ] Kellogg Interview!!!!!

(Modified to protect privacy.)
主旨: Kellogg Interview
日期: Mon, 三月 2, 2009 6:51 pm
收件者: "Lee David"
重要性: 普通
環境設定: 顯示完整標頭 | 顯示友善列印模式




Hi David,

I was recently got a phone interview invitation after the interview was first
waived. I assumed they are interested in me after reviewing my application package.
Thank you for helping me put things together. Could you please provide me some
Kellogg interview tips? Thanks a lot!

~

Wish you all the best.

[Personal Branding] Conclusion about uninvited by HBS

Q:
(Modified from original wording.)
To DavidLee

Could you make a conclusion about what you said above:

Age is not the problem. The problem is so called "decent essays" are not good enough to persuade HBS that he is a 'philanthropist' or 'future leader of community'?

Thanks


A:
The conclusion is applicants need to convince adcoms why you can lead the school forward in global scale

age is never the problem

but the geometric progression you've grown in the career as equivalent

how high you've climbed and how hard you've hit the ground in those years

supposingly general college students graduate at the age of 22

at the age of 30, there're 8 solid years to thrive your career

even masters would have at least 6 solid year

for general college graduates, the time allows you to go through the career accommodation period for the first year and a half or so

then another couple of years to accumulate the cross-displinary specilizations for managerment preparation

being promoted to managerial responsibility at the faster third year or slower 4th year (if you stuck, it means your leadership style is still adjusting)

then at the 6-year line your experience should be ready or semi-ready for a senior manager position

with a master degree, this career curve should be steeper 20%~30%

and the scope should be broadened to regional market level

if you're an entrepreneur, 8 years time is absolutely enough for at least failed twice and now thrive the third start-up

especially for HBS applicants

at the year of 30, adcoms are expecting early executive mindset from applicants

global-scale leadership should be demonstrated multiple times

and at some point of your career

there should be some signs proving "game-changing" leadership

it's a very reasonable prerequisite for HBS

in my experience as MBA career consultant in NSHMBA

a 27 year-old lady in Kellogg MBA, undergraduate from Stanford, before MBA she already completed the corporate yearly R&D plan for her spaceship equipment company supplying NASA, approved by the her board of directors

a 350-page yearly plan, it's literally a thick book

another Indian graduate from Wharton MBA, should be younger than 30 based on his appearance and figure (probably 28 or 29)

excellent English without accent, perfect resume, expressed himself orally very clearly with perfect wording

easily tell he practiced at least hundreds of times

before MBA, he thrived in operation management in IBM during his very early career, extremely consistent career path

in his resume, the first points of each position are all the same

"Being promoted in 4 months to next level"

"Being promoted in 6 months to next level"

"Being promoted in 9 months to next level"

before MBA, he was already senior operation manager in IBM

although I adviced him to add some objectives on these bullets or take them off (you don't get promoted for no reason)

the gentleman insisted to leave them there

another very young Wharton MBA, 27 years old

Lehman Brother senior analyst, fortunately entered Wharton before crisis

at least 200+ financial analysis and reporting experience

multiple promotions toward investment banking before crisis

all these examples reach higher and faster before age of 30

and when you meet these people in person

you'll be blown away by their enthusiasm

their world-changing mentality

and extremely solid skills, both technical and managerial

but no arrogance at all

all of these young superstars are very friendly

passionate to help people around

and you can tell that's why they got promoted so fast

hope these examples can help

[狂賀!!!] BU一發就中!!!!!

狂賀!!!!!
GMAT低於在校學生平均分接近一百分
申請一家即中Boston University IMBA
命中率100%!!!!!
Testimonial in progress~

[Personal Branding] Decent essay??

Most of time when applicants refer the so-called "decent essays"

when you really do some deeper research on those "essay guides" lying quietly in the nearest book store at the corner of your street

you'll know the ones people refer to are actually not that decent

and most of time far away from the criteria b-schools are looking for

for the common myth about community service

it's not necessary

and won't necessarily prove the applicant a philanthropist

it's about the mentality behind

the authentic empathy

and the whys

only when these question behind questions (QBQ) link together with your entrepreneurial personality will adcoms believe you do things for humanity reasons

the most deadly mentality is to display everything you have on the table and wait for a miracle

it's not an auction, nor a slave sale

it's like the school is a carriage and these students are the horses pulling in the front

YOU are the leader who lead the school forward and change the world

not waiting for the schools to change you

[Personal Branding]請問關於政府背景的申請人(v)

(本文已經修改符合部落格閱讀環境)
請問關於政府背景的申請人
申請時提政令見解有用嗎?
推薦人找高官好嗎?
特殊名校招收政府背景的考量與偏好如何?

1 。有的 重点是要强调您在政策上的见解是否有前瞻性

而又能在这类思考的过程中 能够展现多少领导潜质

又能展现多少creativity

重点是在看思考的“过程” 而不只是看政策总结

2 。 adcom所要看的是推荐人对您长时间而密集的观察

要能够描述出您的细部个性与性格特质

并且需要大量证据支持

因此只有直属主管能有这样的角色与地位

找大官是没有帮助的 反而会让内容精细度降低

3 。原则上各名校都有政要背景出身的入学生

每年都有

华顿甚至有白宫经验的入学生

学校原则上不会有特别理由偏好政府背景

而是要看申请人的生涯规划有多完整

未来有何规划而为何需要MBA课程

有多少证据证明对特别学校MBA课程的fit

学校审核是以holistic evaluation为主
從intellectual capability, proven leadership potential, 及personal quality來審核申請人資格

[Personal Branding]Essay strategy and tips 81110

Whys: Why MBA, Why Now, Why this school
Long-Term and Short-Term Goals
and Persoanl Uniqueness

-You need to go much deeper on your whys

and be analytical, not just emotional expressions with adjectives

use fuctional and skill terms such as "advanced market forcast skills, sharpen negotiation skills, learn pricing strategy and fundamental finance analysis, also quality control on supply chain."

-More specific on your goals, and more details on what you needs

"to thrive my career to senior supply chain manager in 3 years after my mba, I need more strategic mindset on external partnership management, while supervise and motivate my team on efficiency control, also delegate subordinate on bahalf of senior executives, I need xxx MBA's 'Competing Through Supply Chain Logistics,' 'Procurement and Sourcing Strategies,' also 'Leading The Strategic Change Process.'"


-your long-term career aspiration needs to come our from your personality and soul

and supported by anecdotal stories and track evidence

"when I was in college club running xx charity event, my classmate Nancy accidentally notified that I was good at logistic details, and I was always good on interpersonal communications. Since then, I focused my career on supply chain management and have been constantly promoted 3 times in 4 years to a department supervisor."

-For your why now, you need to explain clearer about the urgency

"When my VP promoted me to this position and expected me to take bigger responsibility on executive level in 3 to 4 years, I felt empty on corporate strategy and cross-business negotiation, and I don't see the systemetic training in company to prepare me for senior position in short run, so studying an MBA now is a better opportunity cost for me."


-Need to show your uniqueness through your diverse background and personal experiences

and you need to walk adcom through the details with stories, at least 2 to 3 levels down

or you can see most people say the same thing as your statement

it should be like this: "coping with 6 countries across Europe, Asia, and South America shaped my unique personality. The enthusiasm from Brazil partner, the strictness from Japan supplier,and the emotional Euperean-style negotiation experience taught me how to manage unpredictable schedule. One time when I led the outsourcing project with Japanese partner, I....."


-For long-term aspiration, it needs to be realistic and feasible through specific short-term steps.

"When I discussed the outsourcing strategy with my CEO, I felt I could see through his vision with more systemetic on risk management, and also more strategic on competition...To be a supply chain executive focusing on East Europe strategic alignment, I know I'm lack of turing vision into corporate policies, and also I need more social skills on both networking with senior business partners and also time management. Also on capital raising and finance optimization, I need to improve those skills from my short-term goal "senior supply chain manager in Asia regional market first."

It needs to be much deeper from the "invisible motivation," "underlying reasoning," and your "seasoned personality"

[Personal Branding]How about 32+ years old applicants?

Q:
How about 32+ years old applicants? Do I have a chance for top MBA?

A:
Don't worry

32 is very normall age in b-schools

about 1/4 of MBA students in the States are at this age

in the States

the more experienced, the more contribution you can give

and also the deeper you'll learn

also bigger chance to find job (except some consulting jobs require young graduates)

since you're more prepared in career

just try to focus more on your seasoned experiences in application

[Personal Branding]How to show "why now?"

A:

you need to explain that in your career progress, you have a major bottleneck now that cannot be broken through on your current position in short future

to explain this

the best way is through opportunity cost analysis

you need to show that in short future

the opportunity cost of staying in status quo is higher than studying an MBA

then you'll have a why now


while you'll need to dig deep into your career evolution and future projection

find out what will happen if you keep the current position in short future

and if you choose to study MBA now, what impact will it give you in immediate future

then the why now will emerge by itself

NYU“友善牛人學校”參訪分享(v)

上周繼康乃爾超熱情牛校一遊之後
隔天去了一趟NYU
跟在學生近距離詳談學校文化
參加由極度熱情的二年級生帶領的info session樓上樓下走一圈
再去上了一門最合時宜的“Risk Management for Financial Institutions”

這回已經是第二次去了
但上次只來看看這個散佈在紐約市中城的商學院到底長什麼樣
年初來的時候是來玩的
沒時間進去聽課，又剛好當時info session不知為何因故取消
所以幾乎沒機會了解深入學校
只記得當時在三樓還四樓的小交誼廳問了兩個老美關於申請建議
從頭到尾正眼也沒看小弟一眼
只說了“ GMAT考七百吧”
就這樣
當時覺得是個拒人千里之外的學校
但或許只是個個案
這趟幾乎完全改觀
是個相當友善而且集聚天才學生的學校

一開始應該是下午三點左右有個學生的休息
在商學院一樓咖啡廳可以跟在校生聊接近一個小時
其中一位儀容整潔的學生剛好就是財務背景
正逢華爾街危機引燃的全球經濟恐慌
這位平易近人的在學生簡短分享他的背景
先前一路都在銀行搞財務跟投資
談到他為何選擇這間學校
一則是他因為家庭因素要選擇紐約區的學校
另一方面則是當初在申請時考量幾間紐約幅元的學校
覺得這間學校從頭到尾的友善態度
以及學生的多元背景
學校的“絕對地理優勢”能夠最近距離浸潤在各大跨國企業總部
早上華爾街開盤可以看到的各大企業巨頭還在電視上發表談話
晚上可以直接來學校跟學生喝咖啡
“It’s a huge advantage that even makes me wonder why people want to study business far away. ”

而問到學校面對這次財務危及首當其衝
身為財務背景的他有沒有面臨什麼挑戰
而學校又有什麼因應措施
他回答到當然許多財務機構戰時凍結全職工作機會
但目前實習機會並沒有減少
而每天會進駐學校徵才的公司依然延續不絕
只是有些洗牌
以往還的一些大銀行可能處理危機分身乏術
而換做是一些以往比較少來的公司有機會來學校進一步互動
而學生每週五固定的career day對學生紮實的訓練
六個deadline不斷催促學生進行resume與interview訓練
可以幾乎保證學生畢業時早已練就成沙場老手
而學校位在企業核心地帶，也讓學校career center能跟企業維繫緊密關係

接下來的info session還沒開場前
辦公室已經擠滿了大約四十位申請人
讓帶領的學生必須要兵分三路才帶的完
小弟趁機問了一下每天這麼多人是正常的情況嗎
學生也相當訝異有這樣的人氣
不過似乎“bigger and bigger”

info session由二位非常熱情的二年級生帶領
對學校充滿極高熱誠
看得出來他們對學校非常滿意
一開場簡單要每位申請人三句話介紹背景
輪完一圈之後學生代表說“see the diversity？ ”
每個申請人的背景真的都來自各方
多數大學都不是念商，因此學校的接納度非常廣

而之後帶我們一邊繞五樓教室
二樓（沒記錯的話）圖書館
又回到六樓社團辦公室
每到一個地方，除了解說學校的豐富資源與設備外
相當高比例師資是白天直接在曼哈頓跨國企業總部就職
下午晚上來學校教書
而學生之間的高度友善情誼
以及學生來自各地的全國性網絡
讓在學生每天繁忙的步調中得到非常充實的收穫
（還沒有完成，將繼續... ）

[Program Fitting]請教留學各國的差異(英,美及亞洲)??

(The article is modified for the setting of this blog .)

請教留學各國的差異(英,美及亞洲)??


People will have a much clearer understanding about the realistic why about either MSF or MBA after working for at least a couple of years

you'll never know which one is better for you before you experience the real job market
and before that, you won't even know if you really need one
keep in mind that after this degree, you'll need to work in this field for the rest of your life

when you see those MSFs or MBAs got jobs after graduation
look further for just 2 more year and see what happens
you'll see most of people switch jobs again
and the same pattern just repeats like what happened before they entered their master studies
the exceptions are those who deeply understand their true passions
and chose their career directions carefully

for country selection
you need to think about long-term
no matter where you choose
think about the global competence, market accessibility, your overall capabilities from the degree and environment, networking
and the excellence of the program
while a half of the learning will be outside the classroom
you'll learn day-by-day about the market competition in the country
compete yourself with those truely competent and capable people in the country
and learn why the country is so strong
the more competent is the country, the more talented people will gather and compete for excellence
it's about can you push up yourself to the limit and compete globally, or just want to find a easy life
most of time the less competent you are, the harder the life will be

one year program is good and bad
good is you don't waste time
bad is you don't spend time on learning
internship can be a great jumpboard, especially for career switcher
after all, it's about your overall competence for long-term
15 years from now, you don't want to feel short when you compete with global professionals

Great Testimonial from Kellogg Student in NSHMBA!!! (v)

主旨: RE: Thank you for coming to David Lee in NSHMBA Resume Clinic
寄件者: "Veronica Bashbush"
日期: Thu, 十月 16, 2008 12:05 pm
收件者: "davidl@mbacareerfitter.com"
重要性: 普通
環境設定: 顯示完整標頭 顯示友善列印模式

Dear David,
I appreciate all the great advice you gave me. You've added tremendous value to my
resume. This was the first time I learned how to translate my engineering experience
into business terms. Thank you again for supporting NSHMBA and other MBA students.
Sincerely,
Veronica
____________________________________________________________
Veronica Bashbush
vxxx2010@kellogg.northwestern.edu
Kellogg School of Management
Northwestern University

[Personal Branding] 如何寫出感人的3 accomplishments essay? 又如何展現MBA興趣?

Q:
如何寫出感人的3 accomplishments essay?
又如何展現對MBA的興趣?

A:
若是在寫哈佛這題essay
essay題目的後半是問"why you view them as such?"
可以在故事開頭帶出"另一向重要成就所以重要的原因,是因為同時在進修博士"
這樣若是成就內容能夠超出原始目標期望,並能展現申請人獨特性
就能從多數申請文件中脫穎而出
題目的重點是要體現出申請人的多元領導特質並以證明有能力承受世界級名校的大強度訓練

感動是肯定要的
至於如何寫出令人感動的故事
關鍵在於心路歷程的情景呈現
需要申請人不斷內省挖掘出靈魂精髓
才有辦法感動人心


又如何展現對MBA興趣
不是只有對一般MBA有興趣
而是要解釋為何哈佛
為何華頓
必須要用生涯歷程的結構分析
從申請人的生涯各項經歷累積至今
已經出現躍進瓶頸,
到未來目標之前,除了MBA之外沒有其他大幅進步的途徑
並且要點名申請人自身所欠缺的條件
正是該校的教學重點
才有可能產生完美的school fit

[MBA Career Management]究竟有什麼訣竅或是可以作為評估的criteria，來挑選所謂"fit"的 B school呢?

http://forum.chasedream.com/dispbbs.asp?boardid=13&id=298421&star=1#2827506
Q:究竟有什麼訣竅或是可以作為評估的criteria，來挑選所謂"fit"的 B school呢?

A:
先前回应台湾网站上的问题
也来此分享给大陆同志们:
简单来说可以分为三步骤:

1.了解自己Explore yourself: 分为a,b,c三个细项
a.自己现在在哪: 检视自己的学历背景到工作经验是如何转折
挖出自己在一般五年左右的工作年资中
有何优势与成就
这些成就在管理价值链里的各大领域中
市场,业务,行销,财务,经济统计,供应链,作业管理,策略,人资,领导学,创业...etc.
分别是哪些领域强
哪些领域弱
找出自己的多边形

b.未来要去何方: 自己的生涯兴趣
与长短程目标动机到底为何
职业生涯由三项主要项目构成: 性格,兴趣,与能力
三项有因果关系
前两项会造成第三项
也有可能一三项造成第二项
从自己的这三项职涯要素中找出未来方向
可依照纵向产业别
与横向职务别来交叉
如: IT产业的产品研发经理
找出具体长短程目标为何

c.隔阂分析Gap analysis:
从上头a项的"现在"
到b项的"理想地"之间差了什么
中间所欠缺的东西需要什么来补足
为什么会出现想要进修商学研究所的动机
又需要商学研究所中的哪几块系统知识与实务训练
才能真实的达到生涯理想地

2.课程选择与媒合Find the fit program:
当深度自我了解之后
自身强项与弱项所呈现的多边形
与理想目标之间的隔阂所呈现的gap area
就成为寻找学校特性的比对基准
运用这个gap area 找出你所需要的主要元素
再配合AT分数即可锁定特定定位学校

例如: AT 670三年产品经理经验
对供应链有兴趣
想以行销为导向的供应链管理
则可以选择MSU的Marketing & Supply Chain concentration

AT 650两年半广告经验
想走企业端产品行销
可以选UNC Customer & Product Management concentration

AT 690四年四大事务所经验
想在会计领域晋升高阶经理
可以选UT-Austin, UIUC

AT 710五年消费性品牌经理
要挑战世界级品牌管理
西北凯洛格, Wharton, MIT, 维吉尼亚达顿, Kelley

原则上找出个人方向与锁定学校特性后
用AT分数即可逼进出四到六所左右的学校
再针对这些关键目标学校各各击破

学校特性可由交叉比对学校课程,ranking,与essay及推荐信等题目中找出

PS托福是一定要过105滴

3. Brand yourself个人品牌行销
针对目标学校的特性进行策略研拟
分为几个阶段
a.列出各校的具体招生需求
由于在第二阶段已经选出适合学校
现在需要深度了解学校需求
以确立个人品牌行销方向
同样藉由交叉比对细部课程内容,essay题目,推荐信题目
来找出学校招生方向列出细部元素

ex:
MIT强调teamwork与innovative leadership
Columbia强调entrepreneurial leadership与finance
Harvard强调organizational restructure与corporate entrepreneurship

b.列出自身各项媒合筹码与条件
将所有武器全数陈列

c.依照个人品牌精华元素
找出行销传播主轴
将个人所有武器以单一品牌主轴贯串
完整链结至学校特性需求
将个人品牌与名校品牌结合至极大综效
以倒金字塔结构进行陈述

MBA个人品牌行销即告完成

简单总结是3大步骤
1. Explore your career
从学经历找出自己的兴趣方向
分析自我现状与未来理想目标中间的gap
以归结进修动机与方向

2. Fit the program
依照自身优势定位与兴趣动机
配合AT分数范围
找出属性适切的独特定位学校

3. Brand yourself to the fit program
找出目标学校的细项需求元素
列出自身所有符合条件与成就
每校以最佳品牌主轴贯串所有武器
以倒金字塔商业写作模式进行全力个人行销

如有任何疑问请不要客气尽管来信询问
email: davidlee0222big1@gmail.com
msn: davidlee0222@yahoo.com.tw
赴汤蹈火
全力协助茫茫申请人
找到真实职涯最适合的MBA课程
将每个人的MBA历程在人生中发挥到极致