2008年2月14日 星期四

[Career Explorer]版上前辈帮忙看下职业规划

Q:
版上前辈帮忙看下职业规划
本人专业土木工程,在设计院工作3年,对结构设计施工均熟悉,不想做一辈子低技术含量重复性劳动的设计工作,想读完MBA去美国的工程咨询公司做技术管理工作,最好能派回中国的,不知道有无可行性,版上的前辈帮忙参谋参谋。。。?

A:

可行性相当高
MBA训练即是为了培训主管人才而来
有专业技术背景会相当吃香
MBA管理训练课程中的企业组织结构
与软性的经理沟通技巧训练
营销,会计财务,供应链,生产管理,Project Management,Managerial Communication, Leadership...等等课程
以及大量会议与小组作业
将可训练您成为Tachnical Manager.

又由于大陆近年崛起, 职缺大增
美国商学院愿意大力培养人才回到大陆就业
以成长亚洲区域经济
只要将您的考试分数准备好
再将essay精致化
即可攻读美国MBA

[Program Fitting]诚心指教,能申请到什么学校

Q:
诚心指教,能申请到什么学校
国内小本top10 电子工程,IBM两年工作经验,主要是供应商管理. GMAT 700; 4.0 TOEFL ibt 104. GPA 3.0
今年申请了HKU的MSF,但还不知道能不能申到; 自己的目标是想转行做IB.
年龄也不小了,希望牛牛们能给点意见; 如果考不上的话,明年考美国的几个比较靠前的 msf program可行吗? 还是应该直接申请MBA更容易转投行? 还是应该再工作几年申比较靠前的MBA.....困惑不安中....
各位给出点主意吧
多谢拉

A:
AT托福分数都够
对于IB core schools Wharton, Chicago, Columbia, Darden, NYU, MIT...etc.都算够
GPA稍低
但主要是工作经验太浅
大概要四五年左右
或是有办法证明您的快速攀升潜力与五年资历的申请人经历相仿

另外是要证明有哪些能力特质适合IB
为什么会从IT supply chain转向IB
有哪些passion & capabilities让您想往IB产业发展
原则上投行是需要MBA的
因为要知道整体management structure
才有办法做valuation
并且需要具备一定程度的工作经验
以及高竞争力的MBA课程训练
MS与MBA的课程紧密程度与压力相较起来小巫见大巫

[Program Fitting]Fuqua vs. Ross

http://forums.businessweek.com/n/pfx/forum.aspx?msg=74309.1&nav=messages&webtag=bw-bschools
Q:
I'm looking for a top Brand Mgmt position once I finish my Marketing degree in school. I've been accepted to both Ross and Fuqua R1(still waiting to hear back from Kellogg R2). Any advice btw Ross and Fuqua for Marketing assuming I do not get accepted to Kellogg??
Stats: African American...High GMAT/ High GPA/ Comp Sci

A:
When you're looking for top brand management position, since these two programs are pretty close as top schools, the program design matters but not ranking anymore.
The really successful brand managers need to satisfy customers from their bottom of heart, create loyalty and word-of-mouth to constantly generate profit, then grow your brand portfolio that match your business vision.

So you need to know consumer behavior and extract insignts from market intelligence, develop the right product features that satisfy their demands with right pricing, communicating them the right messages, then create loyally repurchasing pattern that generates sustainable profit to support your brand out of fierce competition.

The key courses that prepare you as a top brand manager are Brand Management, Customer Insignts, Market Research, Product Development, Pricing, Channel Management, CRM, Marketing Communications & Advertising, Marketing Strategy & Corporate Strategy, Sales & Forcast, Negotiation. Then depending on your specific industry, channel, or region, you might need Tech Marketing, B2B marketing, Service Marketing or International Marketing Management. Then the last and most significant challenge is how well can you manage the logistic and operation support.

Now see what these two schools offer. Ross offered Strategic Brand Management, but Fuqua doesn't have any brand management courses. It'll be a significant drawback if you learn all others but couldn't correlate all these efforts into a consistent brand theme.

So see what other courses they've got. Obviously Ross has much deeper and sophisticated program design that has Consumer Behavior, Customer Asset Management, Co-Create Value with Customers, Market Research Design & Analysis, Pricing Strategy & Tactics, Ad Management, Innovation & New Product Development, Distribution Strategy, Supply Chain Management. One special course is Leavraging industrial Design for Marketing Advantage that may make your brand stand out by highly customized value chain.

Of course Fuqua also has pretty well-rounded course selection for marketing, but it's clearly for Product Manager and Market Research Managers, not for Brand Managers. You cannot see the detailed and dynamic design like Ross. Fuqua has Consumer Behavior, Market Intelligence, Marketing Strategy, Product Management, Pricing, MarCom, CRM, Tech & Health Mktg, Distribution and Supply Chain. But a bit generic that not as specific as Ross

[Career Explorer]Ding dong ding :( (2)

http://forums.businessweek.com/n/pfx/forum.aspx?tsn=1&nav=messages&webtag=bw-bschools&tid=74251
Q:
770/Indian/M/26/3+ WE/Decent Community service/academically strong profile/extra-currics great till college - dinged at Wharton/Stanford/Chicago/Harvard - without even an interview!!! :) hoping to make it this year to a few of the other programs...
Am sure of what i'd want to do but not to the granularity (nature of consultancy etc) outlined - flexible and open to that extent. Also, need to marry fitment with long as well as short term goals... :)

A:
The fundamental way to find out your career fit is to examine your every turning point in your career. Find out the consistency or pattern, find out what exactly did you think at each point, you chose a job but not b job because of what specific issues, and what job content you really like vs what you really don't. Is the consulting job itself exciting to you? or the high salary motivates you? Since it lies in your nature that if you have consulting eyes, it should not be hard to tell the adcom your observation and analysis about the trend, or it's also easy to analyze your career and schools.

Another way is to find out your motivation. People's minds are subject to inertia like normal objects, there's a balance power in everyone's mind. Find out what power is pushing you in what direction, you can find it out by speaking to your friends and family, or sometimes you can figure out by listening to yourself in recorder. Sometimes the motivation is in disguise that you need to discompose that into smaller pieces, then you'll see how they lined up and why exactly you want to go to these top schools.

You can see from those greatest essays which got admissions into the schools you're targeting, almost all of them had done this process, and that's why those talented people can write so deeply about their lifes and line it up from the beginning.

2008年2月13日 星期三

[Career Explorer]What can i do now

http://forums.businessweek.com/n/pfx/forum.aspx?msg=69913.1&nav=messages&webtag=bw-bschools
Q:
I am a Chinese student , study at a characterless university and Computer Science is my major. Teacher give me C language, C++ language ,Assemble language and many other language like these to learn. I assuredly have learnt a lot about computer basic science, but after two years' studying on this major I find I have lost myself at school at studying.I nerver have any spirit that i have had in my high school period in studying my major.I still don't know why for the sterile class or for other ? I think have to give up my major now and find another that can give me the spirit i want to have.What can i do now?

A:
if you're not passionate in the field anymore, it'll be meaningless to have that degree, and the degree itself might even restrain you from other desired opportunities.
Find out your passion for life, and pursue it persistently.

[Career Explorer]plz help

http://forums.businessweek.com/n/pfx/forum.aspx?msg=69281.1&nav=messages&webtag=bw-bschools
Q:
hey...... i am in my second year of graduation, pursuing hospitality mngm. from RMI, affiliated by Thames Valley University, London (one of the best schools for HM in U.K.). I want to know whether my college will be considered when i aplly for an MBA in any UK/US B-school (as it is affiliated by a foriegn university with its campus in India and the degree is not recognized by AICTE, Indian government but recognized globally). I have 1 year work exp. with Hilton group of hotels as a trainee and has 6 months w/e in a call centre and in a cargo trading company. I also did 20 weeks of charity and have won a lot of cerificates for cricket, drama and various other extracurricular activities. I wish to appear for the GMAT in my fourth year (2008) and get more w/e after giving my GAMT as we can apply on the basis of five year old scores. I'll be grateful to you if you can help me in any way and tell me from your experience that whether or not i'm going in a right direction and what else is there that i need to do.......????

A:
Simply work at least 2 years longer. So far you only have preliminary work exp that has very limited inspiration on your managerial capacity.

Don't worry about your school name as long as it's a internationally recognized.
You have great opportunity if you're passionate in hospitality industry since you got a decent degree in the field and a prestigious training program in the field. Also you have the front-line customer relationship management experience in a call center. The only thing is why you transferred to a less related cargo industry. And why you want to pursue an MBA in this timeframe.

You also need to depict why you dedicated in charity activities and what's the meaning of those certificates for your career or for your life. Then find out what's the relevance to the MBA program.

Find out your career passion, set up your career objectives, find out the gap between ideal and now, the the fit MBA programs will emerge by themselves.
David

[Program Fitting]Ding dong ding :(

Q:
770/Indian/M/26/3+ WE/Decent Community service/academically strong profile/extra-currics great till college - dinged at Wharton/Stanford/Chicago/Harvard - without even an interview!!! :) hoping to make it this year to a few of the other programs...

A:
It depends heavily on your career goals, and what part of MBA you need.
You are a bit too young compare to the majority of students in these schools. They have 5~6 yr exp on average.
Although your GMAT score is really high, you need convince adcoms where's your managerial potential to allow you study in such competitive programs now. Probably you're fast-tracker that you achieve the comparable scope with those 6 yr exp mgers.
Also, these four schools have totally different positioning that Wharton is conglamerate management with superior consulting, Standford is innovative and entrepreneurial corporate management, Chicago is corporate strategy and quantitative economy consultancy, where as Harvard is corporate restructuring and intrapreneurship.
You need to find out your career direction and passion first, then the fit schools will emerge by themselves. Then do the personal marketing on essays.
David

[Program Fitting]McCombs Vs USC Marshall

http://forums.businessweek.com/n/pfx/forum.aspx?msg=74363.1&nav=messages&webtag=bw-bschools

Q:

My friend has been accepted at both, McCombs and USC Marshall. He is in Sapient as a tech consultant and wants to be in tech marketing. Please let me know which school would be better with your reasons. I appreciate...thanks

A:
It's a pretty close call here. Generally McCombs ranks slightly higher than Marshall, and student body is also very similar with 5-year experience. A half of McCombs graduates works in investment and finance field, with very decent 90,000+ salary. This should be one of the critical reason for better ranking than Marshall.

McComb is a supreme #1 accounting school, while quite balanced in general management. Some improvement in marketing field this year that they now have brand management course which used to be absent. Quite generic in marketing strategy whereas Marshall is more detailed in marketing communication and execution.

In terms of finance, McCombs is not bad that offers general finance cources, but Marshall offers larger selection in this field. This is the blind spot that the rankings cannot measure the qualitative sophistication and completeness of course offering.

Marshall is now more dedicated in entrepreneurship development that is the trend of the most competitive programs are now heading.

So it really depends on what's your friend's career path in future.

David

[Program Fitting]請教一下這樣的分數跟經歷

問:
GMAT只有610+3.5 TOEFL PBT 623+4 工作經驗 義務役排長1.8 yr 某美商記憶體模組公司senior engineer 5 yr 推薦人:直屬老闆+日本記憶體大廠客人 這樣還有資格申請第三輪嗎??真的很怕但是很想再申請前知道一下機率 我是希望能到30~60deadline 還沒到的學校


答:
有 頂多只是分數問題 大約是40~70名左右的學校 這樣的AT分數要進40以上有一定難度

[Career Explorer]對不起,我有些問題想要請問一下?

問:
我現在還沒考AT跟Toefl, 而我的工作經驗有兩年然後就跑去考研究所, 大學念的是交大,研究所念的是台大, 都是電資方面的而現在準備在工作兩年, 但是我大學的GPA分數很低,可能不到3吧, 原本打算研究所是出國念,誰知道體檢後要當兵, 所以也就一邊工作一邊等體檢,所以大學畢業的那兩年 就不是在甚麼大公司上班。 而研究所畢業後,很幸運得找到了一間很不錯的外商, 所以我打算工作兩年後出國念mba,因為我之前看了板上的文章, 說當兵有算進去工作經驗,而我當兵的時候是當預官, 而我打算在這一間外商工作兩年後出國念書, 這樣對於我的規劃會有甚麼問題嗎?? 因為我很擔心我大學的gpa不夠高,而我研究所有發表過paper可以彌補嗎?? 我覺得要念就要念不錯的mba,不然其實有點浪費時間跟浪費金錢, 我想利用兩年的時間一邊準備AT跟toefl,順便想一想我的essay要怎麼寫, 希望板上的各位可以給我一點意見,讓我知道我要如何彌補我的gpa。 這樣算一算我的工作經驗有五年多,這樣申請的話可以把gpa的因素降到最低嗎?? 謝謝大家,也希望大家可以給我多一點意見。

答:
有.
會成為很典型的倒果為因 why mba? so far you don't have any motivation but a degree.
need to find why you need this training,
what part do you need,
and how do you want to leverage that after this degree.
what's your short-term and long-term goals,
where's your passion,
why you need this degree to fulfill your passion?
工作經驗與paper 都可以彌補GPA,
or you can have an explanation during your master study.

其他要等GMAT與托福出來才有辦法討論